Stakeholders in the communication and broadcasting industry on Wednesday advocated increase use of indigenous languages contents to promote better understanding and inclusive audience’s participation in the media.
The communication experts also emphasized the need for the concerned authority to enact policies that rather facilitate an alternative platform where indigenous languages are stimulated for value addition and orientation.
The stakeholders who spoke at the opening of a two day International Conference on Indigenous language broadcasting in Nigeria hosted by the Faculty of Communication, Bayero University, Kano, are unanimous on why indigenous languages should be accorded priority across media strata to grow national integration.
One of the participants, Professor Emeritus from Pan African University and former Minister of Information in Sierra Leone, Professor Cecil Blake emphasized the importance of meaningful development where indigenous languages are given priority in various media outfits.
He expressed worries how African elites tactically contributed to language erosion as they discourage their children to speak indigenous languages at home.
Former Vice-Chancellor, National Open University (NOUN), Professor Abdullah Uba Adamu believed the government should promote the use of indigenous languages as legitimate broadcasting and communication models to enhance national cohesion.
While emphasizing the power of communication especially on social media, Professor Adamu stressed that proper restructuring of indigenous languages on broadcasting is capable of determining the fate of national development.